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Tru Earth Fabric Softener Fragrance Free 32 Loads

Cruelty Free
Paraben Free
Fragrance Free


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Fabric Softener

Fragrance Free

  • Paraben Free
  • Hypoallergenic
  • Fragrance Free
  • Phosphate Free
  • Cruelty-Free/ Not Tested on Animals

Tru Earth Fabric Softener⁺ Eco-Strips are the next step in Tru Earth’s ongoing battle to help reduce plastic waste while helping you enjoy a healthier, cleaner, and happier home. 

Enjoy these in-wash fabric softeners that do much more -- they also reduce wrinkles. No more drips or spills with liquid fabric softeners. No more messy measuring or spilling powders. 

You simply tear off a strip, toss it into the washing machine with your laundry detergent at the beginning of the job, and relax. (That makes laundry time simple: just add your Tru Earth Fabric Softener⁺ Eco-Strip at the same time as you add your favourite Tru Earth Laundry Detergent Eco-Strip.)

Fabric Softening Easy as 1,2,3!

1. Tear a Strip

2. 1 Strip = 1 Load

3. Toss in with Laundry Eco-Strip

Tru Earth Fabric Softener⁺ Eco-Strips work in all washing machines, including top-loaders, front-loaders, and HE, plus in both hot- and cold water settings. 

This Canadian-made laundry room essential is exclusive to Tru Earth and contains no unnecessary ingredients.

It not only adds a natural soft feel to all your clothes and fabrics, but it also reduces wrinkles – and no one wants wrinkly clothes!

Planet Friendly Ingredients

This innovative Tru Earth Eco-Strip is hypoallergenic, readily biodegradable, paraben-free, and phosphate-free. Plus, they are cruelty-free and septic and grey water safe.

Convenient Size

Each strip is 5.1 x 9.7 cm (2 x 3.8 in). That makes them the perfect size to just toss into your washing machine, and perfect sized for storing --- they take up very little shelf space! 

Easy To Use

No measuring, no spills, drips or splashes like with liquid fabric softeners. Each eco-strip works with one laundry load to add a soft, natural feel and reduce wrinkles. Just add a single strip into your washing machine with your laundry detergent (like Tru Earth Laundry Detergent Eco-Strips) when you are ready to start the wash cycle, close the door, and start up the machine. No fuss, no mess.


The patent-pending formula has tested fabric softening agents and ingredients in an ultra-concentrated Eco-Strip.

Eco Friendly

Tru Earth Fabric Softener⁺ Eco-Strips come in plastic-free recyclable cardboard packaging. Each Eco- Strip phosphate-free, chlorine bleach-free, and readily biodegradable.

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Instructions for Use

Use Any Water Setting

Tru Earth Fabric Softener+ Eco-Strips are formulated to work in every setting available on your washing machine.

Tear And Toss
Tear off one strip and toss it into your washing machine at the same time you add the laundry detergent. Then, close the door and start the machine. For large loads, use 2 strips.

What To Use With
You can use your Tru Earth Fabric Softener+ Eco-Strips with everything you usually put into your washing machine... from the toughest dirty jeans to the softest delicates.... towels, pillowcases, sheets... you name it, Tru Earth Fabric Softener⁺ Eco-Strips do the job!